Description

Grand Canyon National Park Arizona Desert Landmark Postcard Grand Canyon National Park, in Arizona, is home to much of the immense Grand Canyon, with its layered bands of red rock revealing millions of years of geological history. Fred Harvey is credited with being the first restaurant chain in the United States and successfully bringing new higher standards of civility and dining to a region widely regarded in the era as “the Wild West.” His company also became a leader in promoting tourism in the American Southwest in the late 19th century. Fred Harvey was also a postcard publisher, touted as “the best way to promote your Hotel or Restaurant.” Mike Roberts (1905-1989) is famously known as America's Postcard King due to his impressive career in color photography and printing that spanned more than 50 years. He began working in a photo studio in San Bernardino when he was young and had the opportunity to photograph figures like Albert Einstein and Amelia Earhart. He also photographed scenes from the 1939 World's Fair in San Francisco to be published in The Saturday Evening Post, Fortune, and Life and was later commissioned to take color photographs for a Standard Oil marketing campaign after WWII with the idea that color photos would be given to people who were filling their cars up with gas so they would want to take trips to the places in the photos, using more gas. Mike's son, Bob Roberts, said that his father had a bunch of photographs left over from the commission and decided to turn them into postcards. Please review the photos carefully for condition and detail. Normal wear associated with an old postcard have creases, corner bumps, scratches, ink on the front etc.